'Angry Birds' maker sued for violating child privacy

The Attorney General accuses the company of targeting young children

The makers of Angry Birds, the NiRovio Entertainment is being sued by New Mexico's attorney general over allegations that the company collects and sells personal data of children under the age of 13.

 

The federal lawsuit was filed on Wednesday by Attorney General Hector Balderas, who accuses the company of violating the Children's Online Privacy Protection Act (COPPA).

 

According to the law COPPA, it requires companies to get permission from the parents of children under the age of 13 before collecting any personal information about them. Companies have to make sure that they don't collect any data from users who are under 13 years old.

 

The Attorney General accuses the company of targeting young children and monetizing children by illegally collecting data while playing Angry Birds and using that personal information for commercial exploitation by selling to third-party marketing firms. Rovio says that the game exploits children of New Mexico.

 

As a solution, the State asks the court for a permanent injunction against the company to prevent any future violations and solve ongoing issues with the law.

India Scanner News Network

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