The unified customer experience platform named Locobuzz announced their web service migration to Microsoft Azure.
The company aims to improve extensibility, security and overall performance of their CX platform. They presently help more than 125+ brands measure accurately and analyse brand insights, customer reactions, brand's competitor's insights and performance analytics across all important digital channels.
It is expected that the migration to Microsoft Azure will help the company to increase work processing capacity by more than fifty times of the current 100 million data points per day capacity. The flexibility of the servers can ensure that businesses can scale their processing needs without any limits.
The process will also enhance the security for the platform to work against serious threats and data leaks. Any suspicious activities will be instantly detected and backup will ensure there is no loss of data under any circumstances.